Overview
Tiyaa Delights is known for delivering premium-quality dry fruits and superfoods. When they approached us, the product quality spoke for itself, but the visual branding didn’t quite match. Our goal at Brand Badakaro was to craft a packaging system that felt as rich and refined as the product inside. We designed a vibrant, flavour-forward packaging language with bold fruit visuals, rich color gradients, and natural textures to evoke indulgence and freshness. Each pack, from prunes to cranberries, apricots to nuts, was treated like a hero product, styled with care to suit modern retail while retaining a premium, gourmet appeal.
Conclusion
With its upgraded packaging, Tiyaa Delights now has a visual identity that reflects its product promise, clean, premium, and full of life. The new look ensures standout visibility on shelves while elevating trust with quality cues. It’s not just a dry fruit brand anymore; it’s a lifestyle choice for the conscious, tasteful consumer.
