Overview
SaladSquare is a clean, contemporary salad brand built for the modern, health-conscious consumer. When the team reached out to us, they had a great product, fresh, filling salad bowls, and a clear goal: to make clean eating look stylish, fresh, and irresistible. We developed a minimal yet distinctive identity using natural greens and whites that reflect purity and wellness. The logo and packaging were kept simple, premium, and honest, while the tone of voice was light, cheeky, and youthful. Every touchpoint, from visuals to copy, positioned SaladSquare as a brand that feels as good as it looks.
Conclusion
SaladSquare now carries an identity that reflects the freshness, clarity, and modern lifestyle it represents. It’s a cool, everyday choice for people who want healthy to feel exciting. With a fresh identity, clean design, and smart messaging, we helped them stand out and stay memorable in a growing space.
